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The marketing firm Intela has expanded the scale of its office base in London as part of a plan to grow its business operations across Europe.
Following rapid growth of its lead generation and online marketing business in America in recent years, the company is aiming to see similar progress made across Europe and adding to its regional headquarters in London is seen as an important step along the way.
State-of-the-art communications technology has been installed at the West End offices now being occupied by Intela’s staff, many of whom are multi-lingual and involved in deals in a variety of other European countries.
With a focus on efficiency and effectiveness, heavyweight back-end systems have been installed along with new employees at the newly occupied office space site along Eastcastle Street in the West End of London.
Commenting on the move, Intela’s UK managing director Luke Pursey said: “We now have the capability to deliver offers for clients in ten European countries in nine different languages, and we are continuing to expand our geographical coverage.”
“For international online advertisers and publishers Intela is becoming the first place for international businesses to create consumer campaigns,” he added.
The company’s previous operating base in London was close to the edge of SoHo, not far from its new West End headquarters.
London’s West End is currently among the most expensive office space markets in the world, with only Hong Kong offices costing more, according Cushman & Wakefield’s latest data.