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British food packaging firm opens Dubai office

[Published January 2013 and updated August 2024] The Sirane Group, a business specialising in food packaging development, has opened an office in Dubai, its first in the Middle East.

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The company’s offices, now in use by the company’s staff, are within the Jebel Ali Free Zone, a designated area in the far west of Dubai in which relatively light taxation is designed to encourage companies to settle and do business.

Established in Telford, Shropshire, the Sirane Group now operates as four distinct units covering food packaging, medical and healthcare, industrial, and horticultural products, respectively.

Having set up a warehousing and factory operation in the Turkish city of Antalya last year, company bosses are confident that the scale of their operations across the Middle East will increase quickly in the coming months. Their offices in Dubai will function as a coordination hub for that expansion effort and as a sales and logistics base for their food packaging operation.

“The Middle East is a key growth area for Sirane, and having offices in Dubai will significantly help us grow,” said the group’s managing director, Simon Balderson.

“We’re delighted to now have the office in Jebel Ali up and running and are looking forward to meeting new clients from the ever-growing Middle Eastern food sector.

The company recently launched a Southern African division and has said it will attend the upcoming Gulf Food Show in Dubai for the second time in February. The British operation is considered an expert in the development of cooking bags, which are used to pack a growing range of foodstuffs worldwide.

Editor’s notes: In August 2024, Sirane did not list a Dubai office on its corporate website but did advise that it has representation in the UAE.



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